Share the heart behind giving
In order to have your people on board with giving, whichever way they choose to do it, you'll want them to understand the heart behind why we give. Giving is biblical, so share with your congregation how being generous means we are being more like God. He calls us to have a heart of generosity. Let your congregation know how they can also have an eternal impact through their financial contributions. Below are some Bible verses to help share God's perspective:
Scriptures about Giving
What does the Bible say about giving? There are literally hundreds of verses that talk about money.
When people understand the why behind giving, and that it is more of a spiritual thing than a money thing, they'll be further committed to giving. As a church leader or pastor, you are probably very familiar with these verses. But maybe consider reteaching or expounding on these topics in your sermons, in emails, or devotionals.
Each of you should give what you have decided in your heart to give, not reluctantly or under compulsion, for God loves a cheerful giver. 2 Corinthians 9:7
But who am I and who are my people that we should be able to offer as generously as this? For all things come from You, and from Your hand we have given to You. 1 Chronicles 29:14
A generous person will prosper; whoever refreshes others will be refreshed. Proverbs 11:25
Give, and it will be given to you. A good measure, pressed down, shaken together and running over, will be poured into your lap. For with the measure you use, it will be measured to you. Luke 6:38
Honor the Lord with your wealth, with the firstfruits of all your crops. Proverbs 3:9
Bring the whole tithe into the storehouse, that there may be food in my house. Test me in this, says the Lord Almighty, and see if I will not throw open the floodgates of heaven and pour out so much blessing that there will not be room enough to store it. Malachi 3:10
Talk about online giving
In order for your congregation to know about giving, specifically that you have an online giving solution, they need to hear about it. Share from the platform about why we give and how to do it. Mention the options on your webpage or in email campaigns that you send. The more you talk about, the more people will know that they have the option to give online.
Leadership as an example
If you want your members to give consistently, encourage your staff and volunteers to lead by example. When they see all of the blessing that comes from being a blessing, others who aren't yet consistent with their giving will be inspired to join in. Maybe even have a pastor demonstrate the online giving process from the pulpit to show how easy it is.
One beneficial feature to online giving is having various funds for people to give to. With fund management, participants can choose which ministry, project, campus, or campaign they want to support. Have a dropdown list in your giving form to make it even easier. Don't forget to mention the various categories people can fund; often they will be more willing to donate to something they are more passionate about.
Stories/testimonies about giving
People are drawn to stories. They are moved by them. Share testimonies from people who have given financially and how it made an impact on their lives and those who it served. Tell stories about the community influence a certain giving campaign funded. Publish testimonies on your church blog or send updates in donor emails. When people hear these stories, they'll be inspired to give (or to give more consistently).
Thank your donors
Another great feature of online giving for churches is the ability to track who has donated what. Then, you can send emails and letters to thank donors for their contributions and update them about how their gift is expanding God's Kingdom here on earth. Send customized thank you and receipt emails. This will help encourage more giving, thus furthering your church's mission and honoring God in the process.